COLORADO TOURISM OFFICE TAPS HOSPITALITY & EVENTS VETERAN AS NEW TOURISM DIRECTOR

DENVER – July 27, 2021 – Colorado Office of Economic Development and International Trade (OEDIT) Executive Director Pat Meyers has named Timothy Wolfe Director of Colorado’s Tourism Office. The accomplished hospitality veteran enters state service from a dynamic 25-year tourism industry career that includes decades of Colorado experience.

“Tim is a proven leader with exceptional industry experience, market knowledge and an outstanding record of management success,” said OEDIT Executive Director Pat Meyers. “As Colorado’s tourism industry continues its economic recovery, Tim’s hospitality and event experience will be invaluable in delivering a strong recovery for our urban centers and his understanding of Colorado’s local values is critical to effectively serving the diverse needs of our rural destinations across the state. His experience is tailored for this moment.”

Wolfe was most recently Complex General Manager of the 241-room iconic Brown Palace and the adjacent 231-room Holiday Inn Express Denver Downtown, a post that capped extensive service for multiple hotel groups and distinguished hospitality properties. A former Colorado Tourism Board chairman and former board member for the Colorado Hotel and Lodging Association, Tim’s prestigious accolades include a 2015 induction into the CHLA Hall of Fame.

“I am honored to lead Colorado’s tourism office at such a critical time for our industry,” said Wolfe. “The CTO team and our industry partners face the challenge of responsibly evolving to meet the tourism industry’s changing needs while protecting what makes Colorado so special. Together, we can meet that challenge while delivering an economic recovery for a reimagined tourism industry.”

Wolfe begins his new role on August 23.  

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About the Colorado Tourism Office: The Colorado Tourism Office (CTO) is a division of the Colorado Office of Economic Development and International Trade. The CTO’s mission is to generate traveler spending through the promotion of Colorado as a four-season, four-corner, world-class travel destination and the development of compelling, sustainable travel experiences. In 2019, Colorado travelers directly spent $24.2 billion, generating $1.49 billion in local and state revenues. Replacing those revenues would have cost each Colorado household $707 in additional taxes last year. Tourism is the state’s second-largest employer, directly supporting 181,200 jobs in 2019. For more information, please visit https://industry.colorado.com/research.

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Former CTO board chair to lead tourism industry’s statewide recovery

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